DC Thomson has signed a deal with DHX Brands to secure the magazine publishing rights to Twirlywoos, the hit CBeebies show that follows Great BigHoo, Toodloo, Chickedy and Chick seeking adventure wherever they go.
Twirlywoos, is a brand new preschool TV series devised and produced by Ragdoll Productions’ Anne Wood, with lead creative and writer Steve Roberts and producer Chris Wood. Twirlywoos combines stop-frame animation and live action sequences set in the real world. The series is produced in association with DHX Media, which also handles global distribution, merchandising, brand management and marketing.
Maria Welch, Head of Children’s Publishing at DC Thomson, said, “We are delighted to be working with DHX Brands to publish such a creative, delightful new magazine. Our editorial team are considering every element to enhance pre-school development, be visually stimulating but most importantly to make our pre-schoolers laugh out loud.”
The magazine is based on the key values of the show silly, fun and full of surprises. Each issue of Twirlywoos will be themed around an episode and these episodes are based on Professor Cathy Nutbrown, educational consultant on Twirlywoos, schemas. Schemas are patterns of play that children repeat as they grow and develop. A high quality covermount gift linked to the theme and content in the magazine will be given away with each issue.
Tom Roe, Commercial Director at DHX Brands, said, “We are delighted to team up with DC Thomson on the launch of the official Twirlywoos magazine. The team at DC Thomson brings with-it great passion and enthusiasm and has truly understood the brand’s unique DNA. The magazine will allow our fans to fully immerse themselves into the fun world of Twirlywoos beyond the screen.”
Twirlywoos magazine will launch in 2016.