Content Strategist

Fifth Ring
  • Aberdee, Houston or Singapore
  • Full Time
  • DC Thomson Media

Job Description

The Content Strategist is responsible for strategizing, creating and implementing a vast amount of content for international clients. The Content Strategist works closely with the account services, digital, brand & strategy and creative teams to create integrated content strategies and planners that execute our clients’ business objectives. This position will play a key role in the research, strategy, planning, executing and optimizing phases of campaigns.

CLIENT WORK INCLUDES

  • Creative and strategic insight-led planning across content projects (not just keyword farming);
  • Audience focussed channel selection and planning;
  • Writing articles, press releases, blogs, and social media calendars where appropriate;
  • Plan the creation of visual, audio and other content types in addition to the written word;
  • Facilitating workshop sessions to gather key inputs from clients;
  • Attending and leading meetings and events with clients and subject matter experts;
  • Championing the brand voice and messaging for multiple clients’ content;
  • Advising and implementing content ideas and recommendations for clients;
  • Researching content trends in key industries;
  • Conducting content audits of online and offline content;
  • Supporting the Accounts Team in creating strategic content and marketing plans for clients;
  • Measuring content analytics and optimizing for ongoing performance;
  • Assisting with sourcing and managing vendors such as photographers, videographers, animators, etc.;
  • AP style writing;

SUPPORTING THE COMPANY

  • Provide the business development team with relative support as required
  • Collaborate with teams internally to strategically plan and produce content to market Fifth Ring to new clients
  • Support in the development and delivery of new products and services
  • Represent Fifth Ring to attract new people and business opportunities
  • Ensure effective utilization of resources within team and delivery for clients
  • Other duties will be assigned as required and as appropriate

WORKING WITH COLLEAGUES

  • Work effectively with the Traffic Manager to ensure all client requirements are being met
  • Work collaboratively with support staff as appropriate and assist in their professional development
  • Support colleagues in all Fifth Ring locations proactively, creatively and visibly
  • Champion cross functional/regional collaboration to optimize resources
  • Other duties as appropriate and as assigned

KNOWLEDGE, SKILLS AND ATTRIBUTES

Essential

  • A college degree in PR, marketing, communications, design or equivalent
  • Demonstrable skill in AP style writing (including grammar)
  • Demonstrable skill in writing content for digital channels
  • Experience and understanding of working in the field of marketing & communications
  • Proficient in Adobe Creative Suite
  • Proficient in Microsoft Word, Excel and PowerPoint
  • Comfortable when communicating with clients
  • Customer-service oriented
  • Attention to detail
  • Effective time management skills

Desirable

  • Understanding of the digital landscape
  • Experience with digital and media monitoring platforms
  • Agency experience
  • Creative flair
  • Calm under pressure

 

We are an equal opportunity employer and encourage applications from everyone and do not discriminate on the basis of race, religion, gender, sexual orientation, age, marital status, disability or any other protected characteristics.

If you have any issues with your application, please email recruitment@dcthomson.co.uk